“OatSoGood” with Saffola is now active with East India’s leading cloud chain “edabba”

By Biplab

February 2, 2023 4 Min Read

News desk :: For the first time ever, in what is undoubtedly the Greatest of All Time (G.O.A.T) collaboration, Saffola Oats partners with “edabba”, a chain of cloud kitchens and the leading brand of the segment in Kolkata, with 8 kitchens and having served over 7 Lakhs orders.

We’re delighted to share the news regarding the dedicated Saffola Oats menu -OatSoGood with Saffola is now active on Edabba’s Zomato and Swiggy accounts. Foodies in Kolkata can now place their orders and try out scrumptious dishes made with Saffola Oats. The menu consists of 6 items – 5 dishes which are Oats Aloo Dum, Oats Bhoger Khichdi, Oats Koraishutir Kochuri, Oats Kheer, and Oats Kulcha and 1 Chef’s special bowl which gives foodies options to customize their own bowl.

For the first time ever, in what is undoubtedly the Greatest of All Time (G.O.A.T) collaboration, Saffola Oats partners with edabba, a chain of cloud kitchens and the leading brand of the segment in East India to curate a menu of traditional dishes made with oats.The OatSoGood menumade with Saffola Oats is listed on Edabba’s Zomato and Swiggy accounts, where in foodies can easily place their orders and relish the delicious Saffola Oats dishes at home. Saffola Oats, made from 100% natural rolled oats, has soft grains that blend seamlessly into almost every recipe,sprucing up your regular dishes and giving you a wholesome meal. The menu is a curation of 5 handpicked recipes from the Northern and Eastern parts of India, while staying true to the unique style of edabba’s dishes.

To give you a taste of what you can expect from this special Saffola Oats X Edabba menu, here are the 5 delicious dishes you must try for your next order on Zomato and Swiggy at edabba.

Saffola Oats Aloo Dum

Bengali Aloo Dum, traditionally called as Alur Dom is a special regional variation which is lightly spiced, slightly sweet, potato curry with onions, tomatoes and a range of spices and the secret ingredient which will make it more delicious is Saffola Oats.

Saffola Oats Bhoger Khichdi

A Traditional Bengali Khichuri is a delicious one-pot meal usually prepared with rice, moong lentils and mixed vegetables. This version is given a new twist with Saffola Oats. (Add Link)

Saffola OatsKulcha

An authentic North Indian flatbread recipe made with Saffola Oats that will just leave you wanting for more.

Saffola Oats Koraishutir Kochuri

A famous dish in Kolkata, Koraishutir Kochuri is afried, puffy bread, stuffed with green peas and infused with mild spices.Try this traditional dish prepared with Saffola Oats.

Saffola Oats Kheer

Kheer is one of the most popular and traditional desserts in India. Presenting super delicious and creamy Kheer prepared with Saffola Oats.

W-Oat a bowl

AChef’s special bowl which is super delicious and healthy.The foodies will get to choose Bread – Kochuri or Kulcha, or Khichuri or with sides of Aloo Dum and Kheer or salad.

Vedant Pasari Founder – Edabba talks about the collaboration, “We are thrilled to be partnering with Saffola Oats, a pioneer in the healthy food segment. The eating habits of consumers are changing; they expect their nutritional needs to be met in every fresh meal even if they have access to home cooked meals. With this collaboration we seek to foster a balance between healthy and delicious food which our customers can have guilt free”

Founded in the year 2019, edabba is a chain of cloud kitchens that specialize in individual and customisable meal boxes. The brand appeals to a diverse customer base, including independent individuals, working professionals and students. Edabba is now one of the top local cloud kitchen enterprises in East India, with 8 kitchens and having served over 7 Lakhs orders in Kolkata and Bangalore. The company also owns other cloud kitchen brands such as ebowl, Kolkata Local and Red Lantern under its umbrella.

One can visit and Order their menu from these links