BE, Mumbai ::: With a focus on engineering and tech enabled automotive solutions catering to the future of mobility, Tata Motors is India’s market leader in commercial vehicles and amongst the top four in the passenger vehicles market. Tata Motors, India’s largest commercial vehicle manufacturer and the Wrestling Federation of India (WFI) strengthened their long term partnership further with the announcement of the ‘Quest for Gold at Paris Olympics 2024’, a holistic development programme with the singular objective to win the coveted Gold medal at next Olympics. As part of this initiative, WFI, with support from Tata Motors, will focus on the growth, progress and advancement of both men and women wrestlers, across age groups, by providing access to the right infrastructure, platform, opportunities and security. Young and talented Indian wrestlers, ‘Yodhas’ will gain assured and enhanced access to world-class training facilities, internationally-reputed coaches and support through a rich nutritional programme. In addition as part of this initiative, eligible senior wrestlers will be offered central contracts as also the budding junior wrestlers will be supported through virtuous scholarships along with insurance cover, medical and physiotherapy assistance.
Tata Motors honoured the successful Indian wrestling team that participated in the Tokyo Olympics by presenting each member with its tough and rugged Tata Yodha pick-up to convey respect, appreciation and celebration of their heroism and success. Olympic Silver medallist Ravi Kumar Dahiya, bronze medallist Bajrang Punia along with fellow ‘Yodhas’, Anshu Malik, Sonam Malik, Seema Bisla, Deepak Punia and VineshPhogat were present in-person to support the quest and receive their Tata Yodha pick-up.
Speaking on the occasion, Mr. Girish Wagh, Executive Director, Tata Motors, said, “The sport of wrestling is deep rooted across India and enjoys a rich legacy of success in the global arena. Popular and followed by all sections of society, its machismo, aggression and endurance tests speed, agility and power. These virtues perfectly mirror the longevity, durability and robust performance of our commercial vehicles that are much valued by our customers both in India as well as international markets.
A multi-year, strategic partnership, forged between WFI and Tata Motors in 2018, has been developing, promoting and encouraging wrestling as a sport by providing world-class infrastructure, facilities and training to Indian wrestlers. In addition, the support from Tata Motors facilitated coaching of Indian wrestlers by acclaimed international coaches, long stint training in foreign locations, enhanced participation in international tournaments and access to specialist medical care as well as physiotherapy. The high degree of congruence between the tough and rugged commercial vehicles manufactured by Tata Motors and the valour displayed by the Indian wrestlers in global arenas makes this association a perfect match.
Like a sports also Tata Motors with ‘Connecting Aspirations’ at the core of its brand promise, the company’s innovation efforts are focused to develop pioneering technologies that are sustainable as well as suited to evolving aspirations of the market and the customers. Tata Motors strives to bring new products that fire the imagination of GenNext customers.
